Table of Content 1.The autobiography of Procter & put on the contrast 2. Major Product Categories 3. parentage Sales & Profits by Major Product Categories memorial of Procter and Gamble Procter and Gamble was started by William Procter and James Gamble on October 31, 1837 in Cincinnati, OH. William Procter was a taper maker, and James Gamble was a soap maker. Procter and Gamble met when they conjoin sisters Olivia and Elizabeth Norris. Procter and Gamble was persuaded to become parentage partners by their father-in-law, Alexander Norris. The archean major opportunity for Procter, Gamble and their approximately 80 employees, was during the American Civil War when they win the contract to supply the gist Army with candles and soap. Today P&G have approximately 130,000 employees in 140 countries worldwide. (http://www.pg.com/en_US/ union/heritage.shtml video of P&G History) P&G History Highlights throughout the years: YearHistory Highligh ts 1887P&G institutes a pioneering profit-sharing program that gives employees an ownership stake in the Company. This evidential innovation helps employees connect their vital roles with the Companys success. 1924P&G becomes the first company to conduct deliberate, data-based market search with consumers.
This forward-thinking approach enables them to break consumer understanding, anticipate consumer needs and answer with products that improve their everyday life. 1941P&G becomes one of the first companies to formally do to consumer correspondence by establishing the Consumer Relations department. The gain of toll-free recollect numbers in 1973 and! e-mail in the 1980s kick upstairs enhance consumers ability to contact them and arrest the consumer at the warmness of all they do. 1955Crest is co-developed with Indiana University. This coaction delivers a product that is a breakthrough in the usage of fluoride to protect against tooth decay, the second-most prevalent indisposition at the time. 2002P&G develops...If you want to get a climb essay, order it on our website: OrderCustomPaper.com
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